Xperia Lounge x Rakuten

 

March 2018

Partnership for Sony's Xperia Lounge app and video-on-demand streaming service Rakuten.

 

Why

To reward Sony’s global users on their Xperia Lounge app.

 

What

A partnership with video on demand platform Rakuten to give users across five territories a complimentary Rakuten film stream to enjoy at home.

 

Impact 

Campaign in progress

 
 
Gemma Cole